SEO: Setting up Shop Next to the Internet’s Main Entrance
Posted on: October 28, 2019
SEO is critical in the business world today – it can help drive organisational growth, increase sales, and build your customer base. Yet it still remains an abstract concept for many business owners and entrepreneurs alike. They realise its importance, but struggle with understanding the finer details of how it works. Perhaps you too would […]
Content Marketing is Like The Trojan Horse
Posted on: October 13, 2019
Modern-day consumers are desensitised to advertising. From the sad soundtrack that tugs at your heartstrings to get you to donate money to a good cause… To the pulse-pounding cinematography that turns a car commercial into a miniature action movie… The audience has built up walls to resist these kinds of advertisements. They know that whoever runs […]
4 Key Steps to Take Before Raising Your Prices
Posted on: September 26, 2019
Raising your prices is one of the fastest ways to improve your profit margin, but it isn’t something you should simply do. There are some important things you need to do first.
6 Steps to Find the Perfect Mix of Traditional and Digital Marketing
Posted on: September 16, 2019
New is not always better. More importantly, you don’t have to choose whether your business should spend all of its marketing budget on either traditional or digital marketing. Both are possible, as long as you can find the perfect mix.
How to Rank in Google’s Featured Snippets
Posted on: August 26, 2019
First off, what is a featured snippet? A featured snippet is what Google decides is the best complete answer to a question. It’s that little bit of information from a relevant website that appears first after a Google search below the ads and often above other related questions. It is also called an “answer box” […]
