Small Business Tips to Maximize Online Sales with Automated Marketing
Venetia Hillary
Posted on: October 20, 2021
Running a small business no longer means settling for “low-tech” solutions. With the software, online services, and tools available to businesses of any size and budget today, technology is in fact, the smartest solution to many small business limitations. The thing about small businesses, is that your team size is small. You don’t have as […]
How to Use Social Media to Grow Your Blog!
Jennaya Dyet
Posted on: October 13, 2021
Once you’ve written a blog, it seems like people will just come and read it. However, that’s not often the case. You have to work to grow your blog! One good way to do this, is by incorporating social media into your marketing campaign. Here are some ways that you can use social media to […]
What is Local SEO, and Why Do You Need It?
Venetia Hillary
Posted on: October 6, 2021
Before getting to a national or even international level, any small business usually needs to start with a local market. Even though the local market may seem much smaller, it’s in no way less challenging. Employing a good local SEO strategy is the way to win the competition. What Is Local SEO Local SEO focuses […]
Which Website Builder is Best for Your Business?
Marama Carmichael
Posted on: September 29, 2021
Your website is an incredibly valuable and important asset for your business. In essence, it acts as a virtual storefront to represent your brand online and attract potential leads and customers. They’ll start to learn more about you and keep coming back, which will generate conversions and profit for your business. Because your website is […]
Become Your Best: Sales and Marketing for Small Business
Marama Carmichael
Posted on: September 22, 2021
Sales and marketing have always walked hand in hand, but now in the wake of the digital revolution, they are taking turns carrying each other, while running towards the destination. Digital marketing has truly changed the landscape of business and if your teams aren’t symbiotic and interpreting data together, your business and brand will suffer. […]
Creating an Effective Company Culture
Nikk Carmichael
Posted on: September 15, 2021
Company culture is a crucial part of having a successful business. Everyone’s familiar with Google’s famous fun culture, but that may not reflect your company. You need to find a match that suits your needs and your industry. Having an effective company culture is even more important for small businesses! The only way to differentiate […]
Growing Your Online Presence for Small Businesses
Venetia Hillary
Posted on: September 8, 2021
As the world transitions to a fully digitized arena, your business cannot afford to remain. Did you know, 79 per cent of shoppers search for an item online before making a purchase? With that in mind, investing in appropriate tools to facilitate and enable your online presence is not a choice, but a necessity. No […]
Why Diversity and Inclusion is so Important in your Small Business!
Venetia Hillary
Posted on: September 1, 2021
The process of building and maintaining a small business is as stressful as it is rewarding. Small business owners have to juggle many duties, and one that they may not consider is the importance of diversity and inclusion. For some, this may seem unnecessary, like something to focus on if every other duty in the […]
How To Find Inspiration as a Small Business Owner
Marama Carmichael
Posted on: August 25, 2021
As a small business owner, you probably know all too well, the feeling of being stuck in a rut. The good news is that there are ways to remain motivated and inspired no matter what challenges you face! At Oracle Tree, we are always looking for ways we can keep things fresh and exciting. So, […]
Why You Need to Include “Community Engagement” in Your Social Media Strategy
Venetia Hillary
Posted on: August 11, 2021
What to post and when. That’s a social media marketing strategy, right? Wrong. These are just tactics to boost engagement. Although they can be very effective if executed well! They are, however, usually the first and the last thing a time-poor small business owner will think about when planning their social media strategy, because…. what […]
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