Find the Ideal Niche Market for Your Business
Posted on: June 8, 2022
Think of today’s most successful companies: Amazon, Google, Facebook, Apple, Netflix, etc. What would you say is common among them? For starters, they’re all thriving because they found a way to tap into a previously untapped niche market. For instance, Netflix has grown exponentially by focusing on streaming movies and TV shows instead of selling […]
Marketing Metrics Every Digital Marketer Should Monitor
Posted on: June 1, 2022
Imagine trying to market your business without understanding how effective your marketing efforts are. It would be like driving with your eyes closed! You need to be tracking the right marketing metrics in order to make informed decisions about your marketing strategy and budget. But with all of the different marketing channels and metrics out […]
How You Can Build a Powerful Influencer Marketing Strategy
Posted on: May 25, 2022
Influencer marketing is one of the fastest-growing types of online marketing. It’s been around for over 15 years, despite its recent popularity. It used to be reserved for celebrities who had established a reputation for themselves. More people have entered the industry in recent years, and the market has become saturated. However, very few small […]
Quality Customer Service And Retention Go Hand In Hand
Posted on: April 13, 2022
As a business owner you already know your customers are the #1 asset you have. If your customers don’t come, and more importantly stay – you’re going to find it very difficult to grow and experience success. Enter: Good Customer Service Quality customer service is about understanding a few key concepts.. The first important step […]
How To Develop A Strong Brand Personality
Posted on: March 30, 2022
A brand’s personality is the aspect that distinguishes it from all other brands in its category. It’s what allows consumers to recognize your business and differentiate it from the competition. A brand’s personality can be communicated through various ways, including visual identity, tone of voice, product design, and various marketing materials. What is Brand Personality? […]