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Best Marketing Software
Venetia Hillary
Posted on: May 11, 2022
According to Moosend, 63% of the leading companies use automated marketing software. Over the years, technology used in marketing has drastically changed, and even older marketing platforms such as emails have evolved. Imagine putting all your routine work in autopilot mode. You still have complete control of the campaign, but the software does a lot […]
Why You Should Be Blogging as a Business!
Venetia Hillary
Posted on: February 23, 2022
Regardless of the type or size of your business, blogging is essential to promote and grow your business. In fact, blogging is one of the most effective digital marketing strategies; as the cliché puts it, ‘content is king’. A website alone isn’t enough to connect with your audience, establish your authority, and stand out from […]
Which Website Builder is Best for Your Business?
Marama Carmichael
Posted on: September 29, 2021
Your website is an incredibly valuable and important asset for your business. In essence, it acts as a virtual storefront to represent your brand online and attract potential leads and customers. They’ll start to learn more about you and keep coming back, which will generate conversions and profit for your business. Because your website is […]
Growing Your Online Presence for Small Businesses
Venetia Hillary
Posted on: September 8, 2021
As the world transitions to a fully digitized arena, your business cannot afford to remain. Did you know, 79 per cent of shoppers search for an item online before making a purchase? With that in mind, investing in appropriate tools to facilitate and enable your online presence is not a choice, but a necessity. No […]
Do I Need A New Website? 10 Signs To Lookout For
Posted on: April 28, 2021
More than ever before, you need to have a digital presence. Your website should be the starting point for your online strategy. It should be the solid foundation on which all of your other digital touch-points are build upon. So why do so many small businesses not make the proper investment in theirs? Here are […]
Have You Considered An Ecommerce Store?
Dominique Macartney
Posted on: April 6, 2021
2020 gave us all a new perspective on what “business resilience” truly means. We all saw businesses that were forced to close due to the stress of the COVID-19 pandemic. Many that survived, did so because they were forced to pivot operationally. They adapted to consumer demands so they could stay in business. Many turned […]
A Major Google Update Is Coming. Is Your Website Ready?
Marama Carmichael
Posted on: April 1, 2021
Google is planning a major update to its search ranking algorithm in May this year, which will massively overhaul the way it factors Page Experience elements into search rankings. In short, the ease with which people use your website is about to become even more important. Is your site slow? How about mobile-friendly? Depending on […]
The 12 Steps to Writing Killer Small Business Blog Posts That Boost Your SEO Rankings
Marama Carmichael
Posted on: February 27, 2020
Writing is hard. I’m sure you’re well acquainted with the woes of creating and publishing blog posts. You’ll think of a great idea, get to your computer, and open a word document ready to type— but no words come out. Your idea was great; but no matter how hard you try, you can’t seem to […]
SEO: 5 keys to being found on Google
Marama Carmichael
Posted on: January 5, 2020
The keys to SEO – What every business owner needs to know about how to be found on Google. SEO or (search engine optimisation) is a pretty complex topic. There are over 200 “ranking signals” that Google uses to decide what to show when people search for something. It can be overwhelming. BUT here are […]
The One Tip You Need For Blogging Success
Marama Carmichael
Posted on: November 15, 2019
So, you’ve decided you’re going to add a blog to your business. You’ve researched it, and you know that one of the best ways to increase your interaction with potential customers is to continually add content to your site. A blog is the best way to do that.
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