Posted On 09 Dec 2020
Marama Carmichael

There are lots of different options available, all promising different things, but which social media management platform is the best one for you?

Social media is a powerful tool for business marketing, but when you total up all the different platforms you plan to use, you’ll quickly encounter a problem. How on earth are you going to manage them all?

That’s where a social media management platform comes in. It’s (potentially) a one-stop-shop for composing, editing, scheduling and posting all of your social media communications, helping you to work quicker and more efficiently.

There are many different options out there. So before deciding on which one to buy, you’ll need to do your research. We’ve compiled a list of the most popular social media marketing platforms currently on the market to help you along your way!


What social networks can it manage?

HootSuite allows users to use the following:

  • Twitter
  • Facebook Pages
  • LinkedIn
  • Instagram
  • And much more.

It is not only for social media. You can also use it for the following:

  • WordPress blogs
  • Vimeo
  • Tumblr
  • Evernote
  • Flickr
  • MailChimp

What is the price?

HootSuite is one of the only social media automation program that offers a free plan. This allows small business owners to schedule content on a few sites without charging.

The professional plan starts at $29 a month. The more users and accounts you have, the more the price goes up. They also have an enterprise option for large companies and agencies and you can get a discount if you pay yearly instead of monthly.

How easy is it to use?

HootSuite is easy to use. It allows you to post far in advance and you can even post across multiple accounts all at the same time!


What social networks it can manage?

Sendible allows users to use the following:

  • Facebook
  • Facebook Ads
  • Twitter
  • Instagram
  • LinkedIn
  • Google My Business
  • YouTube
  • Pinterest
  • and much more.

It also works with your blogging. You