Is AI Automation the Future of Customer Support?
Posted on: March 5, 2025
In a society where instant gratification has become a norm, businesses face mounting pressure to deliver more efficient customer support. By offering a blend of speed, accuracy, and 24/7 availability, businesses of all sizes are turning to (artificial intelligence) AI automation, chatbots for business, AI marketing tools and more to meet these demands. With AI’s […]
What Makes Great Interactive Content?
Posted on: February 19, 2025
What if we told you that you could create the most captivating content that almost everyone would want to engage with? We bet this sounds compelling, and the truth is, it is possible for small business owners to create content that a lot of people love. You just have to create interactive content. When it comes down […]
Smart Businesses Lead with Responsible AI Use
Posted on: February 5, 2025
As AI becomes more deeply woven into business operations, the need for AI ethics policy to outline responsible AI use has become essential. Consider these recent, damaging examples of incorrectly implemented and unchecked AI: iTutor Group, an education company, settled a discrimination lawsuit for $365,000 after its AI recruiting tool unfairly rejected older applicants. In […]
The 10 Marketing Tools We Use the Most
Posted on: January 29, 2025
The best way to master digital marketing is with the right tools. While the digital world is vast, a well-designed software stack can provide you all the tools you need to streamline your workflow, unlock your creativity, and help you access the audiences out there waiting for your brand. Whether you’re drafting compelling copy, creating […]
Link in Bio: Your Secret Weapon
Posted on: January 15, 2025
There’s a saying in real estate so common that it’s become cliché. The value of your property is driven by three factors: “Location, location, location.” This is also true online. When it comes to driving traffic and engagement from social media to your website, your “link in bio” is your prime real estate. But are […]