Is your inbound marketing effective?
Posted on: July 16, 2017
If you engage in any sort of marketing, you need to measure how things are going. Hubspot offers some great advice on how to measure your inbound marketing results. Whether you use this advice or something else, you must have a plan for measuring your results for email and other marketing tools.
6 Types of Content Every Business Needs on its Website
Posted on: June 21, 2017
Online content comes in many forms – social media, ad copy and website copy are a few. In this blog, we’ll suggest and describe six kinds of content you should have on your website. Customer reviews Let’s start with one that you might not have — customer reviews. Although many businesses view these as a […]
3 Ways to Streamline Your Clinic’s Website Admin
Posted on: April 11, 2017
As a practice manager part of your many responsibilities is managing the doctors’ appointments and scheduling (or at least making sure that reception is managing it). So the last thing you need is administration problems. It’s easy for reception to get overwhelmed in a room full of people. At any given moment in a busy […]
Auto-Playing Video: Should It Be Part Of Your Web Design Strategy in Australia?
Posted on: January 13, 2017
The case against auto-play video: The case against having videos auto-play on your sites is pretty simple: it’s inconsiderate. First, there’s the jarring experience of suddenly having audio and moving images appear unexpectedly. You also have the possible embarrassment if you are in public with the volume up too loud, on a “quiet carriage” OR at work […]
The Buyers Journey: The Importance of Custom Web Design
Posted on: December 22, 2016
Thanks to extensive research by inbound marketing firms, we now understand the journey a buyer takes before they make a purchase. It starts with an awareness of a problem or pain point, followed by the consideration of various solutions before finally reaching the decision stage. But what does this have to do with custom web […]
