Marketing Automation: Will my customers like it?
Posted on: March 2, 2021
There are many industry blogs and articles that talk to the benefits marketing automation can have for your business. From an efficiency perspective, it’s easy to see the benefits. Less time spent on customer relationship management throughout their journey, means more money in your pocket. But what of the customers? They too benefit from a […]
Inbound & Outbound Marketing – What’s the Difference?
Posted on: January 19, 2021
You have probably heard the terms inbound and outbound marketing before, but do you actually know what they mean? There is a LOT of marketing jargon out there, which can be daunting when you’re dipping you feet into the marketing pool for the first time. Never fear! We’ve gone ahead and broken it down for you.