Copywriting & SEO
Posted on: March 23, 2022
Copywriting and SEO writing are two distinct aspects that are critical to the success of any company. As a marketer, knowing how to create and execute an effective strategy requires a thorough understanding of both. If you want to learn more about the differences between copywriting and SEO writing, and some tips and tricks for […]
Why It’s Important To Measure Key Performance Metrics
Posted on: March 9, 2022
Is your business meeting its marketing growth strategy? It’s crucial to measure performance metrics in online marketing campaigns to determine whether you’re on the right track or not. That said, marketing campaign results can be difficult to measure if you haven’t established your business’s KPIs. These metrics can influence the effectiveness of your campaigns. It’s […]
Actionable Tips on How to Protect Customer Data
Posted on: December 15, 2021
Data privacy is a relatively new concept in digital marketing, but it is quickly gaining traction. Customer protection and good stewardship have been brought to the forefront with recent breaches and misuse of information. What can you do as a digital marketer? Your job as a digital marketing consultant and professional no longer merely entails […]
Win Results with Google Voice Search
Posted on: October 27, 2021
Google Voice Search is the wave of the future. We know that people won’t stop typing for research any time soon, but more casual queries are consistently moving into the ‘smart home’ realm. When debating over the dinner table, a quick voice search through the smart home can resolve an issue far faster than online […]
How to Use Social Media to Grow Your Blog!
Posted on: October 13, 2021
Once you’ve written a blog, it seems like people will just come and read it. However, that’s not often the case. You have to work to grow your blog! One good way to do this, is by incorporating social media into your marketing campaign. Here are some ways that you can use social media to […]
