Beginners Guide to Evergreen Content
Posted on: June 15, 2022
Content is king, but you’ll need an audience to discover and consume it first. Your content must be optimized for search engines to consistently rank high and attract your target audience. Your content must retain its value over time to score well in searches too. But how do you come up with useful content? Evergreen […]
Marketing Metrics Every Digital Marketer Should Monitor
Posted on: June 1, 2022
Imagine trying to market your business without understanding how effective your marketing efforts are. It would be like driving with your eyes closed! You need to be tracking the right marketing metrics in order to make informed decisions about your marketing strategy and budget. But with all of the different marketing channels and metrics out […]
How You Can Build a Powerful Influencer Marketing Strategy
Posted on: May 25, 2022
Influencer marketing is one of the fastest-growing types of online marketing. It’s been around for over 15 years, despite its recent popularity. It used to be reserved for celebrities who had established a reputation for themselves. More people have entered the industry in recent years, and the market has become saturated. However, very few small […]
Quality Customer Service And Retention Go Hand In Hand
Posted on: April 13, 2022
As a business owner you already know your customers are the #1 asset you have. If your customers don’t come, and more importantly stay – you’re going to find it very difficult to grow and experience success. Enter: Good Customer Service Quality customer service is about understanding a few key concepts.. The first important step […]
Is Gamification Useful for Your Brand?
Posted on: March 2, 2022
Gamification is the act of turning something into a game. A game has points, interactions, rewards, and way to “win” the experience. Almost anything can be gamified to make it more fun and interactive for those involved. You can gamify your loyalty program, gamify a survey, or even gamify a loading screen. Google gamified its […]