Apply Hub and Spoke Marketing to Grow Your Business
Posted on: July 10, 2020
People buy from businesses they know, trust, respect and believe they can work with. They choose products and services to help their own business in some way. It might be to do with lowering costs, improving efficiencies, growing market share, maximising profit, etc. The results those businesses get must be greater than the cost and […]
4 Digital Marketing Elements Your Business Needs
Posted on: May 22, 2020
For many businesses today, digital marketing is a key element of an overall marketing strategy, whether the business is working on a local or an international level. The key to finding the right digital marketing elements to add to your overall marketing growth strategy will depend on: what you know about your target audience and […]
3 Reasons To Have A Copywriter Do Your Content Marketing
Posted on: May 1, 2020
The basic idea behind content marketing is simple. You create a piece of content that gets your audience’s attention, and sort of soft sells you, your brand, and your products to the audience. For example, if you ran an online storefront that sold gardening supplies, then running a blog full of tips and tricks for […]
The 12 Steps to Writing Killer Small Business Blog Posts That Boost Your SEO Rankings
Posted on: February 27, 2020
Writing is hard. I’m sure you’re well acquainted with the woes of creating and publishing blog posts. You’ll think of a great idea, get to your computer, and open a word document ready to type— but no words come out. Your idea was great; but no matter how hard you try, you can’t seem to […]
5 Tips For Increasing Your Social Media Impact
Posted on: February 7, 2020
So, you finally got your business onto social media, did you? You’ve got a Twitter account, a Facebook page, a LinkedIn profile, and you’re ready to go. Maybe you’ve been at it for a little while, though, and you’re noticing something… the numbers just aren’t adding up the way you’d hoped they would. If you’re […]