Beginners Guide to Evergreen Content
Posted on: June 15, 2022
Content is king, but you’ll need an audience to discover and consume it first. Your content must be optimized for search engines to consistently rank high and attract your target audience. Your content must retain its value over time to score well in searches too. But how do you come up with useful content? Evergreen […]
Find the Ideal Niche Market for Your Business
Posted on: June 8, 2022
Think of today’s most successful companies: Amazon, Google, Facebook, Apple, Netflix, etc. What would you say is common among them? For starters, they’re all thriving because they found a way to tap into a previously untapped niche market. For instance, Netflix has grown exponentially by focusing on streaming movies and TV shows instead of selling […]
Marketing Metrics Every Digital Marketer Should Monitor
Posted on: June 1, 2022
Imagine trying to market your business without understanding how effective your marketing efforts are. It would be like driving with your eyes closed! You need to be tracking the right marketing metrics in order to make informed decisions about your marketing strategy and budget. But with all of the different marketing channels and metrics out […]
How You Can Build a Powerful Influencer Marketing Strategy
Posted on: May 25, 2022
Influencer marketing is one of the fastest-growing types of online marketing. It’s been around for over 15 years, despite its recent popularity. It used to be reserved for celebrities who had established a reputation for themselves. More people have entered the industry in recent years, and the market has become saturated. However, very few small […]
10 Marketing Mistakes to Avoid
Posted on: May 18, 2022
Marketing takes A LOT of time and effort, and sometimes you make mistakes unknowingly. If you don’t catch these mistakes early on, they will keep hurting your marketing growth strategy. Here’s a look at the 10 most common marketing mistakes to avoid to take your business to the next level. 1. A Poor Understanding of […]
