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Posted On 12 Dec 2023
Jennaya Dyet

As the year draws to a close, we want to take some time to reflect on the defining moments that shaped our journey at Oracle Tree during 2023. Join us in this year-end review, a stroll through the highlights that made this year truly special – from achievements that stood tall to the moments that seamlessly wove into our story. Ready to rewind and relive the key snapshots that made 2023 a remarkable chapter for Oracle Tree? Read on!

Key Milestones We Reached in 2023

In 2023, artificial intelligence played a more significant role than ever before. We dedicated considerable time to exploring how we could integrate AI into our services, crafting cutting-edge experiences for our clients. Leveraging AI to streamline repetitive digital marketing tasks has not only freed up time for our team and clients but has also allowed a sharper focus on developing innovative initiatives to enhance marketing strategies.

Our social media marketing webpage went live this year, and this tool has already played a helpful role in creating new ways to connect with our clients and help them meet their goals.

Marama had the privilege of attending the UGURUS summit in Colorado this year. This opportunity allowed her to delve into some of the most innovative trends in the digital media marketing industry. Incorporating the valuable skills acquired during this summit into our operations has played a crucial role in expanding our offerings to meet the ever-evolving needs of a changing world.

We were also excited to continue our B1G1 partnership, which played a key role in supporting our commitment to building strong communities by giving back in a wide range of ways. Check out all our giving back updates here.

Our Most Noteworthy Projects of the Year

We have recently launched our on-location filming option for our clients, which gives them the opportunity to create more unique video marketing materials that showcase a location that matters to their brand. By holding our first on-location filming days, we gave some of our most dedicated clients an introduction to the ways in which incorporating a wider range of filming locations can help them build stronger connections with their own customers.

Several of our new websites went live in 2023, including Impress, Mumpara, and Nebo. Using these websites as a foundation for finding unique and beneficial ways to give back to our community played a key role in supporting our goal of building strong community relationships. Bringing new clients on board has also helped us grow in a wide range of ways, and considering strategies for continuing to do so in 2024 and beyond is an ongoing process.

Recent Team Growth Initiatives

Our team has also expanded in 2023, which will make it possible for us to pursue more new projects and better serve our clients in 2024. Most notably, we were pleased to welcome Shannon to our team as our new account manager, as well as Nikki as our second senior SMC. Other new members of our extended team have also helped to boost our capacity to work with a larger number of clients, and those that specialise in a wide range of areas are helping us improve our ability to offer a more unique selection of services and expand the limits of what is possible in the digital marketing field in 2024.

Client Feedback We Received This Year

We are grateful to have received a wide range of feedback throughout 2023 that we are working on finding ways to use to create an even better experience for our clients in the coming year. Both glowing reviews and constructive criticism that identifies specific ways in which our clients would like to see more from us can benefit our ability to offer the best possible services, and compiling both helps us identify our strongest areas and those that we should prioritise improving in during the first quarter of 2024. However, our overall feedback from 2023 can best be summed up with these reviews:

“We recently had the pleasure of progressing through the Discovery plus marketing strategy with  Marama and the team and found the whole process to be not only ground breaking but very informative.” – Tumarripi (Mumpara Group)

“Amazing team, very knowledgeable, friendly, honest, helpful, quick at getting back to us, creative. Very impressed, thank you.” – Tam (Everclear Pools)

Partner With Oracle Tree in 2024 to Hone Your Digital Marketing Skills and Grow Your Business

2023 was a year of growth and accomplishment, and we’re genuinely excited to continue making a positive impact in the upcoming year. A heartfelt ‘thank you’ goes out to our amazing clients, partners, and the entire OT team for their unwavering support. Your involvement has been instrumental in our journey, and we appreciate every moment of it. As we step into 2024, we’re ready for new adventures and challenges.

Curious about what’s next for us in 2024? Or maybe you’re thinking about partnering with us for your business growth? Feel free to reach out – we’d love to chat!

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