Inbound Marketing: 4 Factors That Will Make A Client Approach You
Marama Carmichael
Posted on: February 14, 2020
When you’re a business, people come to you in need of your expertise. As such, many businesses put their records and awards up-front, feeling that these things make a solid case for the kind of performance they provide their clients. However, while there are going to be certain clients that these accolades appeal to (competitive […]
Why Your Business Needs a Blog
Dominique Macartney
Posted on: January 13, 2020
As a busy business owner, you probably feel like you can’t put anything else on your plate. However, if you are not marketing your business, it won’t continue to grow and prosper. Unfortunately, most business owners only market their business when it is slow. Then, things pick up and they don’t have the time to […]
SEO: 5 keys to being found on Google
Marama Carmichael
Posted on: January 5, 2020
The keys to SEO – What every business owner needs to know about how to be found on Google. SEO or (search engine optimisation) is a pretty complex topic. There are over 200 “ranking signals” that Google uses to decide what to show when people search for something. It can be overwhelming. BUT here are […]
How To Write Absolutely Addicting Articles For Your Small Business
Dominique Macartney
Posted on: November 21, 2019
Are good blog posts like drugs? Well, we’ve all experienced this before: An interesting headline will catch our eye, and we can’t help but click. The content immediately hooks us in and keeps us there for the whole journey. And when it’s over, we see another post on the sidebar with a great headline – […]
The One Tip You Need For Blogging Success
Marama Carmichael
Posted on: November 15, 2019
So, you’ve decided you’re going to add a blog to your business. You’ve researched it, and you know that one of the best ways to increase your interaction with potential customers is to continually add content to your site. A blog is the best way to do that.
SEO: Setting up Shop Next to the Internet’s Main Entrance
Marama Carmichael
Posted on: October 28, 2019
SEO is critical in the business world today – it can help drive organisational growth, increase sales, and build your customer base. Yet it still remains an abstract concept for many business owners and entrepreneurs alike. They realise its importance, but struggle with understanding the finer details of how it works. Perhaps you too would […]
5 Things to Consider When Redesigning Your Website
Marama Carmichael
Posted on: April 26, 2019
In this digital age, businesses rely a lot on their websites to make sales, boost their market dominance, and satisfy their customers. However, you need to ensure that your website appeals to your customers and has enough information to help them make purchase decisions. If your website is not helping you reach your business goals, […]
Updating Your Web Design and Web Presence in 2018
Marama Carmichael
Posted on: October 30, 2018
Websites created in the 1990s, 2000s, and 2010s all look very different, and when a customer happens upon a website from another era, they can immediately tell. If your business website is from a different decade, or even has just not had a lot of sprucing up in the recent years, there are a few […]
Why You Should Perform Regular Website Text Reviews
Marama Carmichael
Posted on: June 5, 2018
There’s a lot of talk about the importance of voice, especially now that businesses are updating their content to match the needs of people using voice to text software. Consumers are also responding to their own computers using voice to text applications, so it’s vital for your website text to be optimised for these. A […]
5 Tips To Create A Great About Page
Marama Carmichael
Posted on: May 29, 2018
Websites have arguably become a calling card for a business. It’s where customers go to learn more about your business, your products, and your brand. Having great content is always important, but is so focusing on ensuring that customers leave your page understanding more about your business, what makes you unique and why they should […]
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