Digital versus Traditional Marketing
Posted on: July 31, 2020
Long ago brands relied on tried and true methods of marketing. Everyone was restricted by the limitations of print (billboards, print ads), sight (commercials, movie theatre screens), and sound (radio). Traditional marketing tactics were extremely expensive and measuring the success of a campaign could be tricky. The age of digital marketing has been upon us […]
This 9-Word Email Hack Guarantees Leads and Sales
Posted on: July 17, 2020
At this point in your business, you’ve probably already built an email list. You’ve successfully gotten people to sign up for your newsletter, now it’s time to focus on those subscribers and make sure you give them what they signed up for. Unconverted leads are assets that most people are not paying enough attention to. […]
5 Tactics to Increase Word-of-Mouth Marketing for Your Brand
Posted on: June 12, 2020
The star-review culture has informed the business world under no uncertain terms that word-of-mouth advertising packs a real punch. There are, in fact, few things more powerful than a recommendation from a trusted friend, colleague, or genuine blogger. If someone goes out of their way to recommend a brand or product to you without an […]
3 Tips To Develop A Healthy Business Ecosystem
Posted on: May 8, 2020
When you run a small business, you can get pretty caught up in its day-to-day functioning. You’re so involved in solving the problem you’re having right this minute that maybe you’re not spending that much time thinking about the future.
5 Ways To Keep Your Employees Productive In Covid-19 Pandemic
Posted on: April 21, 2020
Australia’s recent JobKeeper package is estimated to save six million jobs affected by the COVID-19 pandemic. Workers will be paid a flat rate of $1500 every fortnight by their employers to keep them afloat. This applies to all full-time and part-time employees, including casual workers who have continuously worked for their employers for at least […]