What Is Brand Architecture and Why Is It Important for Your Business?
Posted on: January 12, 2022
It’s common for businesses that have been in the show for years, especially those that have maintained steady growth, to confuse their customers about the range of products and services they offer. Most of them aren’t even aware they are doing that because they have grown accustomed to how things are, and aren’t aware of […]
5 Top Digital Marketing Trends to Watch in 2022
Posted on: December 22, 2021
The digital marketing environment is constantly challenging and changing. The consumer base is still saturated, and it is difficult to determine what 2022 may bring to the digital marketing scene. However, specific trends will likely predominate next year as there is a decisive shift to include them in helping to reduce customer demands. Here are […]
iOS 15 Security Update: What you need to know
Posted on: November 24, 2021
Apple released their newest iOS 15 update during September this year. Then a couple smaller point releases of iOS 15.0.1 and iOS 15.0.2 updates, which fixed some bugs with the initial release and added some security features. Overall, the update has very cool features, including new features in Facetime, Safari improvements, Focus modes, and so […]
The Key to Unlocking the Facebook Algorithm
Posted on: November 18, 2021
So what’s the secret to gaming the Facebook algorithm? Well, there’s one simple answer. Engagement, engagement, and more engagement. You see, Facebook’s aim is to deliver relevant content to its users! This way, they’ll stay on the app longer and log on more often. That’s because they’re consuming content that they’re interested in and enjoy. […]
Making Hard Business Decisions as a Small Business Owner
Posted on: November 3, 2021
No doubt you’ve faced some challenging situations that have required you to make some tough decisions in your business. You have, at some point, faced dilemmas like, “what if I make this choice? What impact will it have on the ?” Sometimes, those decisions directly impact your reputation, branding, and customer/employee relations. What you’ll constantly […]