Practical AI Solutions Beyond Marketing and Customer Service
Posted on: April 3, 2024
Over the past several months, we’ve provided the lowdown on AI solutions in business operations, showing their potential to transform marketing, user experience, and 24/7 customer responsiveness, along with ethical use and effective deployment. If you thought that was impressive, check out how this technology assists in product development, finance and accounting, human resources, and […]
Why Eco-Friendly Practices Matter
Posted on: March 13, 2024
If you manage or own a small business in Australia, failing to implement sustainable strategies can be one of the biggest mistakes you can make now. Why? According to a new study from Mastercard; Over 80% of Australian consumers say they’re actively striving to reduce their carbon footprint, 48% warn that they’d avoid shopping at […]
Old Marketing Rules Still Relevant in 2024
Posted on: December 6, 2023
In the ever-evolving landscape of marketing, navigating through the currents of digital trends, one might question the validity of traditional principles in the dynamic terrain of 2024. The resounding answer? A definitive yes. As we move towards the future, it becomes increasingly obvious that the steadfast pillars of marketing, rooted in timeless principles, continue to […]
Upskilling with These Free Yet In-Demand Marketing Courses
Posted on: November 1, 2023
In today’s rapidly evolving digital landscape, staying up-to-date with the latest marketing trends and strategies is essential. At Oracle Tree, we value the personal development and professional growth of our team members. One way to achieve this is by upskilling through free marketing courses. In this article, we’ll introduce you to some valuable resources that […]
Thinking Beyond Profits: What’s Your Business Purpose?
Posted on: October 25, 2023
Businesses have long been seen as profit-driven entities, and having a clear goal of a healthy financial return is essential for any successful business. But years have seen a growing trend of companies looking beyond the financial bottom line and towards something more meaningful. 87% of executives believe that companies perform best in the long […]