Is your inbound marketing effective?
Posted on: July 16, 2017
If you engage in any sort of marketing, you need to measure how things are going. Hubspot offers some great advice on how to measure your inbound marketing results. Whether you use this advice or something else, you must have a plan for measuring your results for email and other marketing tools.
Blogging Best Practices
Posted on: July 5, 2017
For companies starting out in content marketing, it can be very difficult to find their footing. Many begin blogging, write a few basic posts, and then become discouraged when the traffic doesn’t come flooding in. In general, many firms have a skewed expectation of how quickly content marketing can deliver results, but also often underestimate […]
5 Ways To Get Your Team Involved In Content Marketing
Posted on: June 28, 2017
Content marketing doesn’t have to be a lonely pursuit. In fact, you’ll find that involving more people within your company will actually raise the quality of your content, by allowing them to display the expertise that got them hired in the first place. Not all people within your company will be great writers but asking […]
3 Ways to Get Your Content Noticed
Posted on: June 7, 2017
Content marketing changes as consumers develop new habits and preferences. If no one is clicking your content, then your promotion tactics are probably outdated. Try using these tips to get your content noticed:
Strengthen Your Marketing Strategy with Testimonials
Posted on: April 25, 2017
Every business runs on success. The work you perform, the quality you serve to clients and customers, and the growth you generate all measure your success. However, without marketing, you limit your reach. One of the great strategies in marketing is allowing your happy clients to speak for you. This is where testimonials come in.