How to Get a Good ROI on Your Marketing Campaign
Posted on: August 21, 2020
When you’re putting good money into a marketing campaign, you expect a good ROI or return on investment. This is just good business sense for everything that you do. When you hire a new person, you expect them to put in enough work to justify how much you pay them. When you spend a lot […]
101 Marketing Ideas for Your Business in 2020
Posted on: August 7, 2020
Starting a business and unsure where to start getting the word out and attracting customers? Or stuck in a marketing rut and need inspiration? Find the marketing solution that’s perfect for your business and brand in this comprehensive list of digital marketing strategy ideas.
Digital versus Traditional Marketing
Posted on: July 31, 2020
Long ago brands relied on tried and true methods of marketing. Everyone was restricted by the limitations of print (billboards, print ads), sight (commercials, movie theatre screens), and sound (radio). Traditional marketing tactics were extremely expensive and measuring the success of a campaign could be tricky. The age of digital marketing has been upon us […]
Apply Hub and Spoke Marketing to Grow Your Business
Posted on: July 10, 2020
People buy from businesses they know, trust, respect and believe they can work with. They choose products and services to help their own business in some way. It might be to do with lowering costs, improving efficiencies, growing market share, maximising profit, etc. The results those businesses get must be greater than the cost and […]
5 Tactics to Increase Word-of-Mouth Marketing for Your Brand
Posted on: June 12, 2020
The star-review culture has informed the business world under no uncertain terms that word-of-mouth advertising packs a real punch. There are, in fact, few things more powerful than a recommendation from a trusted friend, colleague, or genuine blogger. If someone goes out of their way to recommend a brand or product to you without an […]