A 7-Step Guide to Influencer Marketing for Small Business Owners
Posted on: November 9, 2022
Did you know? On average, businesses that leverage influencer marketing earn over $5 for every $1 spent. Mind-blowing, right? But you know what’s even crazier? An astonishing 61% of customers trust influencer recommendations compared to 38% who trust branded social media content. As an online marketing services company, we see that many small business owners […]
The 5 Biggest Digital Marketing Trends in 2023 That Every Business Must Get Ready For
Posted on: November 2, 2022
2023 is quickly approaching. If you’re like any other small business owner, you’re curious about the future changes that might reshape how your digital marketing strategy. After all, digital marketing is an ever-evolving field. What’s trendy now might be irrelevant tomorrow. While the fundamentals will remain unchanged, there are some critical digital marketing trends you […]
How to Use Instagram DM Shopping For Business
Posted on: October 26, 2022
Since its launch in 2010, Instagram has grown to be the ultimate platform for sharing photos. The app has over 2 billion active users worldwide. On average, users spend 30 minutes daily on the app, and another 500 million use Stories daily. The platform is also full of influencers with massive followings. Businesses with the […]
How to Effectively Drive Sales on Instagram
Posted on: October 5, 2022
In a nutshell, your marketing strategy is incomplete without Instagram. With more than 500 million active daily users, it offers your brand and product tons of potential eyeballs. Equally, there are multiple ways to post – slideshows, stories, videos, and pictures. Although the principle sounds simple, there is more to driving sales on Instagram than […]
Tricks to Minimise Your Business’ Carbon Footprint
Posted on: September 28, 2022
As the world strives to live sustainably, your business should look into ways to reduce its carbon footprint. A higher footprint results in climate change, which affects natural resources and human health. Remember, as a business, from a marketing consultancy to mining, daily activities like disposing of waste materials negatively impact the environment. But what […]