Niche Marketing: How to Effectively Reach Your Target Audience
Posted on: January 18, 2023
Most small business owners think that in order to be successful, they need to appeal to and appease the entire market. But this is not only difficult, but it’s also unnecessary. By focusing on niche marketing strategies instead, perhaps with the guidance of a marketing consultancy, you can hone your efforts and reach your target […]
Instagram Reels: The Marketing Tool that Boosts Your Brand
Posted on: January 11, 2023
Reels are the latest trend in social media marketing and for good reason. They’re an engaging, dynamic way to share your brand with the world. But many business owners are hesitant to start using them because they don’t know how to get started. If you’re hesitating to jump on the Reel train, then Oracle Tree […]
How Lack of Autonomy Contributes to Burnout (And What to Do About It)
Posted on: December 14, 2022
Burnout is a big problem for a lot of people right now. If you’re feeling so stressed you could scream, you’re not alone. We’ve been there. Millions of people have been there, and it’s been quite bad in the last few years as employers and families juggle the whole concept of remote and hybrid work. […]
How To Switch Off for the Christmas Break
Posted on: December 7, 2022
Christmas break is a time for rest, but it can be challenging to switch off when you’re self-employed. Unlike having a 9-5 job, running a business requires unwavering dedication and being on top of everything, every time. So, while others relish in the Christmas cheer, business owners are too busy putting out fires and handling […]
7 Marketing Tools Every Small Business Owner Should Have!
Posted on: November 30, 2022
Starting a small business requires a lot of hard work and dedication. To stand out in the crowded market, small business owners need to invest in digital marketing strategies and high-quality marketing and spread their brand name to consumers. Several marketing tools can help you achieve these goals without spending too much money. Marketing growth […]