Content Marketing is Like The Trojan Horse
Posted on: October 13, 2019
Modern-day consumers are desensitised to advertising. From the sad soundtrack that tugs at your heartstrings to get you to donate money to a good cause… To the pulse-pounding cinematography that turns a car commercial into a miniature action movie… The audience has built up walls to resist these kinds of advertisements. They know that whoever runs […]
How Interactive Marketing can Enhance Your Small Business
Posted on: October 2, 2019
The Basics of Interactive Marketing Interactive marketing promotes your business in a way that grows the relationship with the consumer. It provides a unique experience to your customers. They can engage and interact in the real world. It’s known as engagement or experiential marketing. It works to enhance other forms of promotion such as website […]
4 Key Steps to Take Before Raising Your Prices
Posted on: September 26, 2019
Raising your prices is one of the fastest ways to improve your profit margin, but it isn’t something you should simply do. There are some important things you need to do first.
6 Steps to Find the Perfect Mix of Traditional and Digital Marketing
Posted on: September 16, 2019
New is not always better. More importantly, you don’t have to choose whether your business should spend all of its marketing budget on either traditional or digital marketing. Both are possible, as long as you can find the perfect mix.
How to Rank in Google’s Featured Snippets
Posted on: August 26, 2019
First off, what is a featured snippet? A featured snippet is what Google decides is the best complete answer to a question. It’s that little bit of information from a relevant website that appears first after a Google search below the ads and often above other related questions. It is also called an “answer box” […]
