Understanding The Psychology Behind Video’s Effectiveness
Posted on: May 15, 2018
Viral videos have become an everyday sensation. It’s nearly impossible to go through your day without seeing a new adorable cat video on Facebook, or encountering the latest, hilarious commercial sent straight to your inbox by a friend. These videos have been seen millions of times, and if you bring them up in casual conversation, […]
How is SSL Website Certification Useful to your Business?
Posted on: May 8, 2018
Having your website recognised as a genuine, secure web entity gives you level of authority and legitimacy. To create a website that is trusted and secure you can add an SSL certificate to your company web identity. With the recent changes in Google’s Security, this has now become a vital element in ensuring your website […]
6 Practical Ways to Promote Your Content
Posted on: April 17, 2018
Content marketing consists of two elements: creating content and marketing that content. Businesses often miss the marketing piece. Yet, content promotion is a big component to a successful digital marketing strategy. Investing the time to promote your content will yield amazing returns such as better brand awareness, increased visibility, and more traffic to your website. […]
How to Redesign Your Site Without Killing Your SEO
Posted on: April 10, 2018
There are plenty of reasons to redesign your site if its performance is sub-par. Making it mobile-friendly, restructuring your site navigation, and switching to a different content management system can all vastly improve your site’s user experience. There is, however, one major reason not to redesign your site: it could kill your SEO campaign if […]
Power Tips for Enhancing Your Branding Image
Posted on: April 3, 2018
If you have a business, then you probably realize the importance of a brand strategy. A strong branding image is a result of how your customers view your business personality. Every interaction you have across all customer touch points, sends a message about your business brand. As customers use social media to connect with you, […]