Do I Need A New Website? 10 Signs To Lookout For
Minul Wimalagunaratne
Posted on: April 28, 2021
More than ever before, you need to have a digital presence. Your website should be the starting point for your online strategy. It should be the solid foundation on which all of your other digital touch-points are build upon. So why do so many small businesses not make the proper investment in theirs? Here are […]
Have You Considered An Ecommerce Store?
Dominique Macartney
Posted on: April 6, 2021
2020 gave us all a new perspective on what “business resilience” truly means. We all saw businesses that were forced to close due to the stress of the COVID-19 pandemic. Many that survived, did so because they were forced to pivot operationally. They adapted to consumer demands so they could stay in business. Many turned […]
A Major Google Update Is Coming. Is Your Website Ready?
Marama Carmichael
Posted on: April 1, 2021
Google is planning a major update to its search ranking algorithm in May this year, which will massively overhaul the way it factors Page Experience elements into search rankings. In short, the ease with which people use your website is about to become even more important. Is your site slow? How about mobile-friendly? Depending on […]
SEO: 5 keys to being found on Google
Marama Carmichael
Posted on: January 5, 2020
The keys to SEO – What every business owner needs to know about how to be found on Google. SEO or (search engine optimisation) is a pretty complex topic. There are over 200 “ranking signals” that Google uses to decide what to show when people search for something. It can be overwhelming. BUT here are […]
5 Things to Consider When Redesigning Your Website
Marama Carmichael
Posted on: April 26, 2019
In this digital age, businesses rely a lot on their websites to make sales, boost their market dominance, and satisfy their customers. However, you need to ensure that your website appeals to your customers and has enough information to help them make purchase decisions. If your website is not helping you reach your business goals, […]
Updating Your Web Design and Web Presence in 2018
Marama Carmichael
Posted on: October 30, 2018
Websites created in the 1990s, 2000s, and 2010s all look very different, and when a customer happens upon a website from another era, they can immediately tell. If your business website is from a different decade, or even has just not had a lot of sprucing up in the recent years, there are a few […]
Tips for Improving your Web Design
Marama Carmichael
Posted on: December 19, 2017
Think of your website in its most basic terms. What is it? It’s an online advertisement. It’s a listing that others can use to find your products or services. These tips for improving your web design will help to increase your conversion rates and your Google ranking. Like any advertisement, the focus should lie in […]
The Importance of Updating Your Website
Marama Carmichael
Posted on: October 31, 2017
The age of your website might seem like nothing more than a random number. In fact, it has quite a bit of relevance when it comes to your success in areas such as SEO. If you have a business website, you want to make sure that it’s informative and appealing to potential patients or buyers […]
Is your inbound marketing effective?
Marama Carmichael
Posted on: July 16, 2017
If you engage in any sort of marketing, you need to measure how things are going. Hubspot offers some great advice on how to measure your inbound marketing results. Whether you use this advice or something else, you must have a plan for measuring your results for email and other marketing tools.
3 Ways to Streamline Your Clinic’s Website Admin
Marama Carmichael
Posted on: April 11, 2017
As a practice manager part of your many responsibilities is managing the doctors’ appointments and scheduling (or at least making sure that reception is managing it). So the last thing you need is administration problems. It’s easy for reception to get overwhelmed in a room full of people. At any given moment in a busy […]
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