Repurposing Content – The Why and How
Posted on: August 30, 2023
Creating content is an essential aspect of ensuring you solidify your online presence and attract and keep your audience. However, making fresh and unique material can be time and energy-consuming. According to a March 2021 report by Visual Objects, 11% of small business owners view creating content for social media as one of their biggest […]
Harness the Power of Media Monitoring for Small Business
Posted on: August 23, 2023
Small businesses often struggle to keep up with larger, more established firms in terms of marketing and public relations. Fortunately, media monitoring – tracking and analysing mentions across multiple media channels – can be a powerful tool for small business success. It’s a sure-fire way to gain valuable insights, make informed decisions, and fuel the […]
How to Optimise ChatGPT as a Small Business
Posted on: July 12, 2023
ChatGPT is an AI-powered natural language processing (NLP) platform that helps businesses improve customer service, productivity, and efficiency. It’s powered by predictive analytics and machine learning algorithms to enable natural conversations between humans and machines. By leveraging the power of AI, ChatGPT can provide small business owners with an efficient way to automate customer service […]
Using AI Ethically – The Ultimate Guide for Small Businesses
Posted on: June 21, 2023
AI is becoming increasingly pervasive in the business world, particularly among small businesses. With its potential to automate processes, optimise workflows, support decision-making, and improve customer experience, it can be a powerful tool for any business. At the same time, it brings ethical considerations that businesses must consider to ensure they’re using AI responsibly. This […]
Turning Negative Reviews into Positive Opportunities
Posted on: June 14, 2023
When your business receives a negative review, it can be off-putting, and you may be tempted to react in anger or despair. After all, those reviews can have a tangible impact on the success of your business – especially if they’re visible on sites like Facebook or Google Reviews. But that’s why you should take […]
