Ready to Scale Your Business? Have These 5 Things First
Posted on: October 4, 2023
Most people confuse growing a business with scaling one. In the business world, growth is just about generating more revenue and expanding operations. It’s all about increasing the size of your business without necessarily improving its efficiency or profitability. Scaling a business, on the other hand, is all about becoming more efficient and profitable while […]
Designing a Logo? Here Are 8 Things You Should Know
Posted on: September 27, 2023
When you think about prominent companies, you can envision their logos. If the word “supermarket” is said, you could probably think of some retailers and their logos. If the phrases “coffee shop” or “fast food” are muttered, a few great logos are bound to come to mind. The point is, that when companies have a […]
Mastering the Art of Customer Testimonials
Posted on: September 20, 2023
Customers should know why they should choose you in today’s competitive marketplace. While you can promote yourself in every way possible, it often comes down to providing social proof. Customer testimonials are powerful because they provide a non-biased opinion about what your company has to offer – and they can influence purchase decisions more than […]
Preventing Content Marketing Burnout
Posted on: September 13, 2023
Content marketing is a must, but it can be exhausting to constantly produce high-quality content. If you want to sustain your success, you have to take preventative measures to prevent burnout. At Oracle Tree, we like to think of ourselves as content marketing experts. We have a few tips to help you avoid burnout. Plan […]
Before implementing AI into your business, here’s what you need to do
Posted on: September 6, 2023
Artificial intelligence is rapidly changing the way we do business. From customer service to marketing to operations, AI can improve efficiency, make better decisions, and personalise experiences. To reap the benefits of AI, here’s what to research and how to prepare. Goals and expectations Clear goals will govern AI adoption, whether increasing customer experience, operational […]
