When Saying “NO” to a Customer Is Good For Business
Posted on: May 5, 2021
It seems counterintuitive, right? A marketing company telling you to turn away a paying customer! After all, you would not have started your business if you didn’t want it to grow, and you need customers to make growth happen.
Do I Need A New Website? 10 Signs To Lookout For
Posted on: April 28, 2021
More than ever before, you need to have a digital presence. Your website should be the starting point for your online strategy. It should be the solid foundation on which all of your other digital touch-points are build upon. So why do so many small businesses not make the proper investment in theirs? Here are […]
Tips for Designing A Lead Magnet That Your Customers Can’t Resist!
Posted on: April 21, 2021
For a business to make money, it needs customers. There is a whole journey of discovery that your customers go on before they end up actually buying from you, and this is where marketing comes in. More specifically, lead generation. One way to effectively generate leads is through the design of a lead magnet.
Have You Considered An Ecommerce Store?
Posted on: April 6, 2021
2020 gave us all a new perspective on what “business resilience” truly means. We all saw businesses that were forced to close due to the stress of the COVID-19 pandemic. Many that survived, did so because they were forced to pivot operationally. They adapted to consumer demands so they could stay in business. Many turned […]
Why You Must Take Risks To Succeed!
Posted on: March 23, 2021
As you work hard to grow your business, you will naturally face uncertainties along the way. Am I generating enough capital? Are my overheads manageable? Am I scaling too fast? Do I have enough staff and can I afford them? When your plate is this full, it’s natural to resist adding additional pressure and stress. […]
