Digital versus Traditional Marketing
Dominique Macartney
Posted on: July 31, 2020
Long ago brands relied on tried and true methods of marketing. Everyone was restricted by the limitations of print (billboards, print ads), sight (commercials, movie theatre screens), and sound (radio). Traditional marketing tactics were extremely expensive and measuring the success of a campaign could be tricky. The age of digital marketing has been upon us […]
Wave of the Future and the Now: Marketing Automation
Marama Carmichael
Posted on: November 13, 2018
Marketing automation is indeed the wave of the future in business marketing. It simplifies the basic and redundant tasks that otherwise take up a lot of time during the day by making them automatically done on a schedule. This eliminates, for example, having to manually go in and click what emails and posts need sent out. […]
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