Why You Should Perform Regular Website Text Reviews
Posted on: June 5, 2018
There’s a lot of talk about the importance of voice, especially now that businesses are updating their content to match the needs of people using voice to text software. Consumers are also responding to their own computers using voice to text applications, so it’s vital for your website text to be optimised for these. A […]
How to Redesign Your Site Without Killing Your SEO
Posted on: April 10, 2018
There are plenty of reasons to redesign your site if its performance is sub-par. Making it mobile-friendly, restructuring your site navigation, and switching to a different content management system can all vastly improve your site’s user experience. There is, however, one major reason not to redesign your site: it could kill your SEO campaign if […]
5 Reliable Ways to Boost Traffic Generation for Your Website
Posted on: October 17, 2017
One of the top goals businesses have for their content marketing strategy is generating ongoing traffic to their webpages. Yet, it’s a common problem that many brands struggle with in their marketing (Source: Backlinko). Without sufficient visitors checking out your site content, you won’t get the necessary lead conversions or sales to grow your business. […]
Blogging Best Practices
Posted on: July 5, 2017
For companies starting out in content marketing, it can be very difficult to find their footing. Many begin blogging, write a few basic posts, and then become discouraged when the traffic doesn’t come flooding in. In general, many firms have a skewed expectation of how quickly content marketing can deliver results, but also often underestimate […]