How to Rank in Google’s Featured Snippets
Posted on: August 26, 2019
First off, what is a featured snippet? A featured snippet is what Google decides is the best complete answer to a question. It’s that little bit of information from a relevant website that appears first after a Google search below the ads and often above other related questions. It is also called an “answer box” […]
How to Edit Your Blog Posts to Perfection
Posted on: August 2, 2019
When we write blog posts, we want them to turn out perfect the first time around. We wish we could produce great articles right out of our stream of consciousness. We wish it could be effortless.
Content Marketing: 5 Questions You Need To Answer
Posted on: December 5, 2018
Content marketing is a pretty basic strategy. Put simply, you create some kind of content (a video series, comic, blog, music, etc.), and you put it out there free of charge. The hope is that, as you gain an audience, that audience will begin to see you as an expert. You’re buying their goodwill, and […]
Developing Your Inbound Marketing Plan
Posted on: November 7, 2018
Having an inbound marketing plan for your business is a sure way to build a strong customer base and keep the stream of new prospects flowing. Let’s break down the inbound marketing strategy into three main components: Creating buyer personas, developing your content plan, and publishing your content.
Updating Your Web Design and Web Presence in 2018
Posted on: October 30, 2018
Websites created in the 1990s, 2000s, and 2010s all look very different, and when a customer happens upon a website from another era, they can immediately tell. If your business website is from a different decade, or even has just not had a lot of sprucing up in the recent years, there are a few […]