Importance Of Digital Accessibility on Your Website
Posted on: August 10, 2022
By definition, digital accessibility refers to the practice of making your website easy to navigate for people with diverse disabilities. This includes people with visual impairment, physical disabilities, auditory loss, temporary disabilities and reduced cognitive function. In AUS, the AIHW reports that 4.4 million adults live with such disabilities. As a business, designing your website […]
Let’s Take a Look at Twitter’s New Marketing Features
Posted on: July 13, 2022
2023 is quickly approaching. If you’re like any other small business owner, you’re curious about the future changes that might reshape how you do digital marketing. After all, digital marketing is an ever-evolving field. What’s trendy now might be irrelevant tomorrow. While the fundamentals will remain unchanged, there are some critical digital marketing strategy trends […]
The BEST Working From Home Apps/Tools
Posted on: July 6, 2022
Working from home isn’t for everyone, with some office-based professionals choosing to work alongside their colleagues in person, despite the stress of wardrobe requirements, set hours, and having to commute. Nonetheless, working from home is the real deal for some, especially those who prefer solitude and wish to avoid commuting. In a report by Buffer, […]
Marketing Metrics Every Digital Marketer Should Monitor
Posted on: June 1, 2022
Imagine trying to market your business without understanding how effective your marketing efforts are. It would be like driving with your eyes closed! You need to be tracking the right marketing metrics in order to make informed decisions about your marketing strategy and budget. But with all of the different marketing channels and metrics out […]
10 Marketing Mistakes to Avoid
Posted on: May 18, 2022
Marketing takes A LOT of time and effort, and sometimes you make mistakes unknowingly. If you don’t catch these mistakes early on, they will keep hurting your marketing growth strategy. Here’s a look at the 10 most common marketing mistakes to avoid to take your business to the next level. 1. A Poor Understanding of […]