Blogging Best Practices
Posted on: July 5, 2017
For companies starting out in content marketing, it can be very difficult to find their footing. Many begin blogging, write a few basic posts, and then become discouraged when the traffic doesn’t come flooding in. In general, many firms have a skewed expectation of how quickly content marketing can deliver results, but also often underestimate […]
5 Ways To Get Your Team Involved In Content Marketing
Posted on: June 28, 2017
Content marketing doesn’t have to be a lonely pursuit. In fact, you’ll find that involving more people within your company will actually raise the quality of your content, by allowing them to display the expertise that got them hired in the first place. Not all people within your company will be great writers but asking […]
6 Types of Content Every Business Needs on its Website
Posted on: June 21, 2017
Online content comes in many forms – social media, ad copy and website copy are a few. In this blog, we’ll suggest and describe six kinds of content you should have on your website. Customer reviews Let’s start with one that you might not have — customer reviews. Although many businesses view these as a […]
3 Ways to Get Your Content Noticed
Posted on: June 7, 2017
Content marketing changes as consumers develop new habits and preferences. If no one is clicking your content, then your promotion tactics are probably outdated. Try using these tips to get your content noticed:
The 4 Biggest Content Marketing Mistakes
Posted on: May 9, 2017
Content marketing looks easy. All you have to do is identify your market, and then produce content people in that market want. So if you’re a movie theatre, all you need to do is create a movie review blog to intrigue customers into making a movie date. Or if you sell landscaping supplies, then managing […]