How is SSL Website Certification Useful to your Business?
Posted on: May 8, 2018
Having your website recognised as a genuine, secure web entity gives you level of authority and legitimacy. To create a website that is trusted and secure you can add an SSL certificate to your company web identity. With the recent changes in Google’s Security, this has now become a vital element in ensuring your website […]
6 Practical Ways to Promote Your Content
Posted on: April 17, 2018
Content marketing consists of two elements: creating content and marketing that content. Businesses often miss the marketing piece. Yet, content promotion is a big component to a successful digital marketing strategy. Investing the time to promote your content will yield amazing returns such as better brand awareness, increased visibility, and more traffic to your website. […]
How to Redesign Your Site Without Killing Your SEO
Posted on: April 10, 2018
There are plenty of reasons to redesign your site if its performance is sub-par. Making it mobile-friendly, restructuring your site navigation, and switching to a different content management system can all vastly improve your site’s user experience. There is, however, one major reason not to redesign your site: it could kill your SEO campaign if […]
Power Tips for Enhancing Your Branding Image
Posted on: April 3, 2018
If you have a business, then you probably realize the importance of a brand strategy. A strong branding image is a result of how your customers view your business personality. Every interaction you have across all customer touch points, sends a message about your business brand. As customers use social media to connect with you, […]
3 Reasons Why Trust Matters For Your Online Brand
Posted on: March 27, 2018
In a world that is dominated by digital interactions, one aspect that many brands struggle with is customer loyalty and retention. This is true of both small and large brands, and it has become increasingly difficult to have meaningful interactions with customers. A perfect example is the recent backlash that Facebook has encountered due to […]