Repurposing Content – The Why and How
Posted on: August 30, 2023
Creating content is an essential aspect of ensuring you solidify your online presence and attract and keep your audience. However, making fresh and unique material can be time and energy-consuming. According to a March 2021 report by Visual Objects, 11% of small business owners view creating content for social media as one of their biggest […]
Harness the Power of Media Monitoring for Small Business
Posted on: August 23, 2023
Small businesses often struggle to keep up with larger, more established firms in terms of marketing and public relations. Fortunately, media monitoring – tracking and analysing mentions across multiple media channels – can be a powerful tool for small business success. It’s a sure-fire way to gain valuable insights, make informed decisions, and fuel the […]
Do Customer Surveys Still Work?
Posted on: August 2, 2023
Most businesses rely on customer feedback to identify scaling points and match their growth to the needs of their customers. It’s an excellent way to spur growth without slowing down, since you’re expanding your business with ready demand. Businesses, small and large, have relied on surveys to pique the minds of their customers for ages. […]
Short-Tail vs. Long-Tail Keywords
Posted on: July 19, 2023
Small businesses dominate the Australian economy, with around 99.8% of all Australian businesses deemed to be small or medium enterprises. However, only a minority of small businesses achieve success. One of the things you can do to improve your chances is to advertise your products and services to reach a wider customer reach. The keywords […]
5 Emails Every Small Business Should Be Sending
Posted on: July 5, 2023
Email marketing offers an excellent growth platform for small businesses looking to excel in the competitive market. Emails are affordable and delivers measurable results. You’re missing out if you’re yet to implement email marketing strategies in your business. Did you know emails convert three times better than social media? In addition to the high conversions, […]