The Importance of Updating Your Website
Posted on: October 31, 2017
The age of your website might seem like nothing more than a random number. In fact, it has quite a bit of relevance when it comes to your success in areas such as SEO. If you have a business website, you want to make sure that it’s informative and appealing to potential patients or buyers […]
4 Web Design Tips to Improve Your Conversion Rate
Posted on: October 24, 2017
Sometimes it’s good to escape the minutia and remember the main purpose of web design — to convert leads. In this blog, we’ll shift the focus away from aesthetics and talk about the web design principles that optimize your conversion strategy.
5 Reliable Ways to Boost Traffic Generation for Your Website
Posted on: October 17, 2017
One of the top goals businesses have for their content marketing strategy is generating ongoing traffic to their webpages. Yet, it’s a common problem that many brands struggle with in their marketing (Source: Backlinko). Without sufficient visitors checking out your site content, you won’t get the necessary lead conversions or sales to grow your business. […]
5 Content Marketing Mistakes You Need To Avoid
Posted on: October 10, 2017
Content marketing is the hot topic every business is trying to capitalise on these days. In theory, it sounds great. Customers these days are savvy, and they recognize traditional marketing when it comes their way. So they tune out, and ignore it. They don’t read newspaper or magazine ads, they change the channel on the […]
4 Ways to Visualise Content’s Role in Your Marketing Campaign
Posted on: September 22, 2017
Some of the claims about content’s function within an online marketing campaign sound outlandish to new marketers. The studies, on the other hand, show that content is indeed essential for lead generation, social media marketing, search engine optimization, and email marketing. Rather than retell the same story, we’ll throw out some non-traditional examples to help you […]