Using Customer AI to Humanise Your Brand Experience
Posted on: November 8, 2023
AI is no longer just a future possibility; it’s used in marketing and business now to create more personalised and engaging customer experiences. Learn how to ethically use AI to make your brand more human and build customer relationships. Understanding AI’s Role In Humanising Brands Artificial intelligence (AI) rapidly transforms businesses’ operations, and marketing is […]
The Ultimate Business Growth Enabler
Posted on: October 18, 2023
Social media has become an integral part of our lives, and it’s no surprise that businesses are leveraging its power to grow their customer base. With over 82% of Australians using some form of social media and 4.8 billion people actively using it worldwide, businesses can no longer afford to ignore the potential of utilising […]
Designing a Logo? Here Are 8 Things You Should Know
Posted on: September 27, 2023
When you think about prominent companies, you can envision their logos. If the word “supermarket” is said, you could probably think of some retailers and their logos. If the phrases “coffee shop” or “fast food” are muttered, a few great logos are bound to come to mind. The point is, that when companies have a […]
Mastering the Art of Customer Testimonials
Posted on: September 20, 2023
Customers should know why they should choose you in today’s competitive marketplace. While you can promote yourself in every way possible, it often comes down to providing social proof. Customer testimonials are powerful because they provide a non-biased opinion about what your company has to offer – and they can influence purchase decisions more than […]
Preventing Content Marketing Burnout
Posted on: September 13, 2023
Content marketing is a must, but it can be exhausting to constantly produce high-quality content. If you want to sustain your success, you have to take preventative measures to prevent burnout. At Oracle Tree, we like to think of ourselves as content marketing experts. We have a few tips to help you avoid burnout. Plan […]