Have You Considered An Ecommerce Store?
Dominique Macartney
Posted on: April 6, 2021
2020 gave us all a new perspective on what “business resilience” truly means. We all saw businesses that were forced to close due to the stress of the COVID-19 pandemic. Many that survived, did so because they were forced to pivot operationally. They adapted to consumer demands so they could stay in business. Many turned […]
A Major Google Update Is Coming. Is Your Website Ready?
Marama Carmichael
Posted on: April 1, 2021
Google is planning a major update to its search ranking algorithm in May this year, which will massively overhaul the way it factors Page Experience elements into search rankings. In short, the ease with which people use your website is about to become even more important. Is your site slow? How about mobile-friendly? Depending on […]
Why You Must Take Risks To Succeed!
Marama Carmichael
Posted on: March 23, 2021
As you work hard to grow your business, you will naturally face uncertainties along the way. Am I generating enough capital? Are my overheads manageable? Am I scaling too fast? Do I have enough staff and can I afford them? When your plate is this full, it’s natural to resist adding additional pressure and stress. […]
The People Behind Oracle Tree – A Side Hustle In Wee Waa
Nikk Carmichael
Posted on: March 16, 2021
A side hustle. A job second to your main one. A passion project. Something that lights your fire, drives you creatively and fills your cup. Do you have one? Our COO Nikk does, and this week’s blog is all about the big project he’s been hustling on the side for the last few months. Read […]
What Is Clubhouse? The New Social App Taking The World By Storm
Venetia Hillary
Posted on: March 9, 2021
Wondering why you’re hearing a lot about the new Clubhouse app lately? You’d be excused for thinking “what’s all the fuss about?” There is a new social media platform popping up every day, right? This one has grown by 10 million users in just three months though! So from a marketing perspective, it might be […]
Marketing Automation: Will my customers like it?
Marama Carmichael
Posted on: March 2, 2021
There are many industry blogs and articles that talk to the benefits marketing automation can have for your business. From an efficiency perspective, it’s easy to see the benefits. Less time spent on customer relationship management throughout their journey, means more money in your pocket. But what of the customers? They too benefit from a […]
4 Social Media Hacks You Should Absolutely Avoid!
Venetia Hillary
Posted on: February 23, 2021
Building your social media presence should be an important marketing goal for your business. But with all this competition for engagement, it’s easy to become frustrated if things progress slowly. A quick google search of “how can I boost my social media following?” will return millions of results. But we think you should avoid most of […]
How To Build The Perfect Customer Avatar
Marama Carmichael
Posted on: February 16, 2021
Successful marketing is all about getting the right message, in front of the right person, at the right time. And the first step when planning out a marketing strategy needs to be deciding on who you will be marketing too. It might sound obvious to some, but unless you clearly define who your target customer […]
Growth Mindset for Business Success
Marama Carmichael
Posted on: February 10, 2021
As humans, we generally view failure in one of two ways. Either, as a hopeless unbeatable obstacle, or as an opportunity to learn and try again. The kind of mindset you have can make all the difference to the way you deal with everyday challenges, but from a business perspective this can be the difference […]
5 Conversion Rate Strategies That Actually Work!
Marama Carmichael
Posted on: February 2, 2021
If you run a business that depends on leads to generate revenue, you probably already know that getting online traffic to your website is just one part of the strategy puzzle. Getting that traffic to actually convert is where the real business value is. Not everyone visiting your website will buy, but these conversion rate […]
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