ENVIROWASTE MANAGEMENT.

Proper emphasis on ‘Enviro’ and diminished emphasis on ‘Waste’ was included to give equal visual importance to both elements of the brand name. The use of the new primary brand colour of ‘Enviro Teal’ was chosen to break away from the industry typical ‘green’ as a way to further enhance visibility and brand recognition.

The redesign of Enviro Waste Management’s website was crucial in communicating the brand’s refreshed identity while improving the overall user experience. With a clean, intuitive layout and seamless navigation, the website makes it easy for users to discover the company’s services and values. Custom photography, showcasing real-life scenarios of their work, adds authenticity and trust, while interactive elements like clear calls-to-action and a responsive design ensure that the user experience is aligned with the brand’s core values of accessibility and reliability.

And with a new brand identity and online personality launched, it was time to get the message out there! To ensure a consistent brand voice was being delivered across all channels, we designed them a social media marketing strategy that focused on sharp graphics, videos of the team in action and thought-leadership content that focused on driving innovation and change for both the waste management and construction industries as a whole.